ID | 052770 |
Call Number | 658.049/MCD |
Title Proper | Process of internationalization |
Other Title Information | strategic, cultural and policy perspectives |
Language | ENG |
Author | Mayer, Michael (ed.) ; Buck, Trevor (ed.) ; McDonald, Frank (ed.) |
Publication | Hampshire, Palgrave Macmillan, 2004. |
Description | xxvi, 343p. Hbk+ 24cm. |
Series | Academy of international business |
Standard Number | 140393228X |
Price. Qualification | GBP 55 |
Classification Number | 658.049 |
Key Words | International Business Enterprises ; Strategic Planning ; Corporate Culture ; Investments, Foreign - Government Policy ; Globalisation - Economic Aspects |