Item Details
Skip Navigation Links
   ActiveUsers:891Hits:21611245Skip Navigation Links
Show My Basket
Contact Us
IDSA Web Site
Ask Us
Today's News
HelpExpand Help
Advanced search

In Basket
  Journal Article   Journal Article
 

ID179425
Title ProperUsing Social Media to Advance Community-Based Research
LanguageENG
AuthorGlazier, Rebecca A ;  Topping, Morgan Paige
Summary / Abstract (Note)Community-based research can improve validity and benefit its subjects, but building trust with communities and research subjects can be challenging. Social media is a powerful tool that can be used to build connections and share information. Yet, little research has been done on how social media can be used as a recruitment and communication tool for community-based research (CBR) projects. Our study used Facebook to advance the goals of a community-based social science research project in Little Rock, Arkansas. We compared participation and results distribution rates for this longitudinal research project in 2012, 2016, and 2018, and we found increases in 2018, the year we used social media. The results indicate that social media can aid CBR by helping to build trust, improve credibility, and facilitate communication.
`In' analytical NotePolitical Science and Politics Vol. 54, No.2; Apr 2021: p.254 - 258
Journal SourcePolitical Science and Politics 2021-06 54, 2
Key WordsSocial Media ;  Advance Community-Based Research