ID | 188692 |
Call Number | 330.019/THA |
Title Proper | Nudge |
Other Title Information | the final edition |
Language | ENG |
Author | Sunstein, Cass R ; Thaler, Richard H |
Publication | India, Allen Lane, 2008. |
Description | xiv, 366p. pbk+ 21cm |
Standard Number | 9780241552100 |
Price. Qualification | Rs. 699.00 |
Classification Number | 330.019 |
Key Words | Economics - Psychological Aspects ; Consumer Behavior ; Choice (Psychology) - Economic Aspects ; Decision Making - Psychological Aspects |