Item Details
Skip Navigation Links
   ActiveUsers:424Hits:19488682Skip Navigation Links
Show My Basket
Contact Us
IDSA Web Site
Ask Us
Today's News
HelpExpand Help
Advanced search

In Basket
  Journal Article   Journal Article
 

ID110016
Title ProperMarket reactions and corporate philanthropy
Other Title Informationa case study of the Wenchuan earthquake in China
LanguageENG
AuthorSong, Lin ;  Wang, Jianling ;  Yao, Shujie ;  Chen, Jian
Publication2012.
Summary / Abstract (Note)This paper studies the market reactions to corporate philanthropic giving in response to the 12 May 2008 Wenchuan earthquake in Sichuan, China. Based on a sample of 136 Chinese listed companies, our results indicate a significant and positive seven-day cumulative abnormal rise in the share prices of those companies making donations compared to those not making donations. Both timeliness and the amount of philanthropic giving generate significant market reactions, confirming Godfrey's assertion that corporate philanthropy can be perceived as a genuine manifestation of firms' underlying desire to raise their market values. However, when the sample firms are divided into two groups, government controlled and non-government controlled, Godfrey's assertion is challenged by our empirical results which show different market responses to the two different types of companies.
`In' analytical NoteJournal of Contemporary China Vol. 21, No. 74; Mar 2012: p.299-315
Journal SourceJournal of Contemporary China Vol: 21 No 74
Key WordsCorporate Philanthropy ;  Market Reactions ;  Wenchuan Earthquake ;  China ;  Sichuan


 
 
Media / Other Links  Full Text