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ID114639
Title ProperNice culture and the good behaviour state media and ethnic minorities in Lao Cai province, Vietnam
LanguageENG
AuthorMessier, Philippe ;  Michaud, Jean
Publication2012.
Summary / Abstract (Note)In the northern highlands of Vietnam, a very specific official vision of culture is at the core of the modernisation projects of Vietnam Television VTV5 (Ðài Truy?n hình Vi?t Nam), a channel dedicated to educating ethnic minorities, and of the Lào Cai provincial branch of the Ministry of Culture, Sports and Tourism (MCST, B? Van hóa, Th? thao và Du l?ch). These two state institutions jointly organise film screenings - for instance condemning the production and consumption of opium and heroin - in remote villages where they intend to modify cultural practices. These state social actors also produce films that represent what are deemed exemplary minority traditions for public consumption. Our observations of these media processes lead us to suggest that the subjects of these exogenous initiatives are adjusting strategically, activating patterns of quiet resistance to maintain their identities and subvert marginalisation.
`In' analytical NoteIdentities: Global Studies in Culture and Power Vol. 19, No.3; May 2012: p.339-359
Journal SourceIdentities: Global Studies in Culture and Power Vol. 19, No.3; May 2012: p.339-359
Key WordsMedia ;  Ethnic Minorities ;  Vietnam ;  Agency ;  Resistance ;  Television