| ID | 121830 |
| Title Proper | Language conflicts in social arenas |
| Other Title Information | reflections for the business world |
| Language | ENG |
| Author | Kumar, Kunal Kamal ; Jain, Kamal Kishore |
| Publication | 2013. |
| Summary / Abstract (Note) | This paper argues that our understanding of the issues related to language conflicts inside business organizations would be enriched by close analysis of the conflicts that take place in the larger arena of the social sphere, of which the business organizations are a part. Taking clues from earlier studies, the paper argues that the prime reason behind linguistic conflicts is the fear of loss of linguistic identity by the linguistic minorities. It is further debated that the same factors related to the loss of linguistic identity would play a role in the business arena as well where the official language of the workplace puts its native speakers in an undue advantageous position with respect to other members who have learnt the official language as their second language. |
| `In' analytical Note | Journal of Asian and African Studies Vol. 48, No.1; Feb 2013: p.64-80 |
| Journal Source | Journal of Asian and African Studies Vol. 48, No.1; Feb 2013: p.64-80 |
| Key Words | India ; Linguistic Conflicts ; Linguistic Identity ; Multinational Corporations ; Pakistan ; Social Conflicts |