| ID | 124027 |
| Title Proper | Winning the battle losing the war |
| Language | ENG |
| Author | Cohen, Steve |
| Publication | 2012. |
| Summary / Abstract (Note) | While the Navy appears to be doing a better job of selling itself to lawmakers and the American public, it still needs to improve its marketing, or the whole effort could blow up in its face. |
| `In' analytical Note | US Naval Institute Proceedings Vol.138, No.6; 2012: p.50-54 |
| Journal Source | US Naval Institute Proceedings Vol.138, No.6; 2012: p.50-54 |
| Key Words | USA ; USA-Navy ; World War-II ; US-Japan War ; Defence Market ; Defence Industry ; Navy Recruiting Command-NRC ; History-1941 ; Pearl Harbor ; War Games |