| ID | 150560 |
| Title Proper | Air crafting |
| Other Title Information | corporate mandate and Thai female flight attendants’ negotiation of body politics |
| Language | ENG |
| Author | Ayuttacorn, Arratee |
| Summary / Abstract (Note) | This article explores the body politics of Thai female flight attendants, starting with the ways in which corporate mandates, training, and management seek to shape a standardized model of Thai female beauty. Workers are expected to comply with these mandates and some go to great lengths to conform. On the other hand, there are bodily practices which are outside the realm of these mandates which flight attendants also engage in, as they are not entirely complicit with management’s directives. Ultimately, the body politics of Thai female flight attendants lies at the nexus between corporate image, national ideology, and notions of gendered labour. |
| `In' analytical Note | South East Asia Research Vol. 24, No.4; Dec 2016: p.462-476 |
| Journal Source | South East Asia Research 2016-12 24, 4 |
| Key Words | Thailand ; Gender Studies ; Body Politics ; Feminized Labour ; Flight Attendants |