| ID | 151825 |
| Title Proper | Production of ‘Novorossiya |
| Other Title Information | a territorial brand in public debates |
| Language | ENG |
| Author | Suslov, Mikhail |
| Summary / Abstract (Note) | The essay inquires into the cultural production of ‘Novorossiya’ as a politically-coloured territorial ‘brand’, promoted by pro-Kremlin intellectuals, activists of the Donbas rebellion, and internet users. It argues that ‘Novorossiya’ is not only constructed from the building blocks of historical traditions, but also framed by geographical metaphors in popular imagination. Drawing on studies in critical geopolitics and fan fiction, this research interprets ‘Novorossiya’s’ constituency in the Russian-language internet as a sort of political ‘fandom’. Relative to the annexation of Crimea, however, this ‘brand’ has been less successful on the ‘market’ of geopolitical projects. |
| `In' analytical Note | Europe-Asia Studies Vol. 69, No.2; Mar 2017: p.202-221 |
| Journal Source | Europe-Asia Studies Vol: 69 No 2 |
| Key Words | Cultural Production ; Novorossiya ; Territorial Brand ; Public Debates ; Russian-Language Internet |