| ID | 154922 |
| Title Proper | Critical role of mass media in international norm diffusion |
| Other Title Information | the case of UNDP Human Development Reports |
| Language | ENG |
| Author | Joshi, Devin ; O'Dell, Roni Kay ; Devin Joshi Roni Kay O'Dell |
| Summary / Abstract (Note) | What role does mass media play in the promotion of global norms? We address this question through an analysis of Human Development Reports (HDRs) produced by the United Nations Development Programme. Although HDRs have promoted human development ideology over the past twenty-five years, little is known about how and to what extent their messages have been disseminated to the public. Addressing this gap in the literature, we examine a critical intervening factor in the process of international norm diffusion: political communication via the mass media. Highlighting the importance of framing and agenda setting, we identify four communicative mechanisms that can facilitate norm diffusion: credibility, persistence, resonance, and decentralization. Through qualitative and quantitative content analysis, we assess how these mechanisms have enabled HDRs to attract favorable global media attention such that they are now cited much more frequently than their rival, the World Bank's World Development Reports. |
| `In' analytical Note | International Studies Perspectives Vol.18, No.3; Aug 2017: p.343–364 |
| Journal Source | International Studies Perspectives 2017-09 18, 3 |
| Key Words | International Organizations ; Ideology ; Human Development ; Norms ; Human Development Report ; United Nations ; Mass Media |