| ID | 171350 |
| Title Proper | Caffeinated solutions as neoliberal politics |
| Other Title Information | how celebrities create and promote partnerships for peace and development |
| Language | ENG |
| Author | Budabin, Alexandra Cosima |
| Summary / Abstract (Note) | How do celebrities exert power to influence elite and popular thinking and policy around peace and development? Drawing from research on neoliberalism, celebrities, and ethical consumption, I build an interpretive analysis of two case studies of Brand Aid initiatives to argue first, that celebrities mobilize financial and political capital to create partnerships across businesses, NGOs, and the government in ways that embody neoliberal politics by ushering in new private actors; and second, that celebrities reinforce these neoliberal politics by promoting these partnerships to popular and elite audiences. I discuss how this paper contributes to unmasking neoliberal trends by showing how celebrities are deepening their engagement in ways that hold implications for democratic politics. |
| `In' analytical Note | Perspectives on Politics Vol. 18, No.1; Mar 2020: p.60-75 |
| Journal Source | Perspectives on Politics 2020-03 18, 1 |
| Key Words | Democratic Politics ; Peace and Development ; Neoliberal Politics ; Celebrities ; Promote Partnerships |