| ID | 173784 |
| Title Proper | Social media use for water conservation education in South Africa |
| Other Title Information | perceptions of Raymond Mhlaba local municipality’s residents |
| Language | ENG |
| Author | Hove, Charity ; Osunkunle, Oluyinka O |
| Summary / Abstract (Note) | Water scarcity is increasing in South Africa and communities need to be educated about water conservation practices. This article investigated the perceptions of Raymond Mhlaba Local Municipality’s residents concerning the use of social media for water conservation education in their community. Through a quantitative methodology, a sample of 383 respondents answered a questionnaire and the main findings were that 75 per cent of respondents did not know about the municipality’s social media platforms. This article recommends that the municipality creates awareness about its social media platforms, increases social media usage and employs persuasive strategies for participation. |
| `In' analytical Note | Journal of Asian and African Studies Vol. 55, No.3; May 2020: p.351–369 |
| Journal Source | Journal of Asian and African Studies 2020-05 55, 3 |
| Key Words | South Africa ; Diffusion of innovations ; Water Conservation ; Social Media ; Community Education |