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ID183569
Title ProperSocial influence in the adoption of digital consumer innovations for climate change
LanguageENG
AuthorVrain, E
Summary / Abstract (Note)Digital consumer innovations offer low-carbon alternatives to mainstream consumption practices. We contribute new insights on the importance of social influence in the uptake of digital consumer innovations for climate change across mobility, food, homes, and energy domains.
`In' analytical NoteEnergy Policy Vol. 162; Mar 2022: p.112800
Journal SourceEnergy Policy 2022-03 162
Key WordsDiffusion of innovations ;  Interpersonal Communication ;  Low Carbon