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INTERNATIONAL BROADCASTING (3) answer(s).
 
SrlItem
1
ID:   106375


Branding a rising China: an analysis of Beijing's national image management in the age of China's rise / Ding, Sheng   Journal Article
Ding, Sheng Journal Article
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Publication 2011.
Summary/Abstract National image is not only a channel to wield a state's national power, but also an important national power resource. It has become critically important for China as it tries to rise in a relatively favorable international environment. Following a theoretical discussion on national image management in international relations and a historical review of China's national image management, this article examines China's strengths and weaknesses in its national image management. On the one hand, China's national image benefits from its strong commitment to cultural diplomacy, effective employment of information and communication technologies in international broadcasting, and close connections with the Chinese diaspora around the world. On the other hand, China's national image management is constrained by such hurdles as weak political credibility, reviving popular nationalism, and various missteps in its foreign policies. This study concludes that China's national image management will remain an uphill battle in the long run.
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2
ID:   032535


International radio broadcasting: the limits of the limitless medium / Browne, Donald R 1982  Book
Browne, Donald R Book
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Publication New Yerk Prweger Publishers, Praeger, 1982.
Description xii, 369pHardbound
Standard Number 003059619X
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Copies: C:1/I:0,R:0,Q:0
Circulation
Accession#Call#Current LocationStatusPolicyLocation
021232384.54/BRO 021232MainOn ShelfGeneral 
3
ID:   191829


Transmission interrupted: Australia’s international television broadcasting / Tiffen, Rodney   Journal Article
Tiffen, Rodney Journal Article
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Summary/Abstract Australia’s efforts to pursue public diplomacy through a government-funded international television service have been sporadic and ineffectual. The reasons for failure lie in the way such efforts have been pawns in other political conflicts and relationships – conflicts between Coalition governments and the ABC; conflicts between Kevin Rudd and Julia Gillard that dominated the Labor government from 2010 onwards; and the wish of key players in both major parties to please Rupert Murdoch and News Corp. The Abbott Government’s 2014 axing of the ten-year contract with Australian Television slashed Australia’s international broadcasting capacity. Domestic agendas have repeatedly trumped what should be a tool of international policy.
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