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PRESTWICH, ROGER (1) answer(s).
 
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Cross-Cultural negotiating: a Japanese-American case study from higher education / Prestwich, Roger   Journal Article
Prestwich, Roger Journal Article
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Publication 2007.
Summary/Abstract This article discusses a cross-cultural negotiation process between a new Japanese university and an established American university to create a joint business venture - a dual-degree program. The parties failed to sign a contract, and there were indicators during negotiations pointing to the likelihood of a failed outcome. Negotiation style convergence was evident, with the Japanese adopting an erabi ('either-or') style and the Americans an awase ('more-or-less') style. The 7-Step framework used to structure the negotiation discussion may be better suited to analyzing Japanese negotiation processes than American. The implications will be of value to Japanese and American/Western businesspeople or educational administrators involved in joint venture-type negotiations
Key Words Japan  United States  Negotiation  Convergence  Cross-Culture 
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