| Publication |
2010.
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| Summary/Abstract |
Gender mainstreaming is portrayed as the next step in the global gender equality landscape and has been widely adopted internationally in a variety of governments and political organisations. However, the radical potential of gender mainstreaming to transform organisations has not been fulfilled. In this article, I explore three paradoxes which are inherent in the intent, implementation and institutionalisation of gender mainstreaming. I argue that we cannot fully understand these global paradoxes without a better understanding of local experiences which underpin them in the everyday working lives of those people involved in advocating gender mainstreaming. Using results from an institutional ethnography of the implementation of the Gender Equality Duty by gender mainstreaming advocates in the Scottish Executive, I show that bureaucratic practices, fossilised norms and the continued reliance on soft measures to promote mainstreaming are reflections at the local level of barriers to the advancement of global gender mainstreaming. By taking seriously the local practices and knowledge of those who do gender mainstreaming, we can reflect on the inherent tensions within gender mainstreaming that prohibit its ability to truly transform the gender landscape at both the local and global level.
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