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| Srl | Item |
| 1 |
ID:
177197
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| Summary/Abstract |
This essay offers a reading of advertisements of wearable technologies, or prostheses, designed to enhance sexual pleasure and physical health in Tibbi Dunya Lahore, an Urdu-language medical periodical. It contrasts the conception of the body implicit in these advertisements with that of earlier medieval and early modern discourses on sex. This juxtaposition of historically disparate discourses renders visible the colonial transformations of sexual subjectivity that Urdu print advertising presents. By juxtaposing these medical advertisements with earlier medico-moral discourses, one can see a shift away from technologies of the self, directed at managing the interiority of desire, towards the consumption of ‘small technologies’ that exteriorise pleasure. This material suggests not only the mutual implication of ars erotica and scientia sexualis, but also the subversion of both by the commodification of pleasure.
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| 2 |
ID:
122995
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2013.
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| Summary/Abstract |
This article argues that gender was invented in the 1950s as a new sexual apparatus of biopower. Through a reading of mid-century sexological studies against the background of structural-functionalist and behaviorist theories of social order, it shows how gender was born in the clinic to discipline the reproduction of life in new ways. The truth of sex was no longer found in the genitals or mind, but in the contingent cognitive processes of a behavioral control system. The gender apparatus produced systematized protocols for sex reassignment surgeries for infants with ambiguous genitalia and rendered the family a panoptic institution, all to ensure that children were socialized into normative gender roles guaranteeing the continued reproduction of the life of the species. The violence of this new life-administering technology was crystallized in the pedagogical techniques employed by physicians designed to persuade their child patients to submit themselves to the normalizing care of surgeons and psychiatrists.
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| 3 |
ID:
177194
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| Summary/Abstract |
This introduction to ‘Translating Sex’ places the six essays included in this special section in the context of the history of sexuality in the Indian subcontinent, and argues for a need to write more comprehensive histories of sexology—the field of inquiry which promoted the understanding of sex as a ‘scientific object’ around the globe at the turn of the twentieth century. It identifies the divergent materials covered in, and the common grounds occupied by, the six essays that deal with sex as a translated object of knowledge; considers the history of vernacular sexology; and showcases the ubiquity of sexology in socio-cultural, political and literary debates in the Indian subcontinent in the first half of the twentieth century. It argues that by locating sexology in Indian history, we can render ‘sexuality’ a more useful category of analysis for this context as well as comprehend what might be termed the sexuality of Indian history.
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| 4 |
ID:
116078
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2012.
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| Summary/Abstract |
This essay discusses advertising for sex tonics in Western Indian newspapers between 1900 and 1945. It specifically focuses on the emergence of a new paradigm of tonic advertisement-the marital happiness advertisment-after 1935. Arguing that tonic advertisers always sought to develop appeals grounded in prevously circulating conceptions of sexuality and the body, it first examines pre-1935 forms of advertisement submitted by local businesses and global corporations. It then turns to discussion of the marital happiness ads, which stress the modern husband's need to satisfy his wife sexually, demonstrating that this trope was strongly influenced by the development of global sexology. These ads, however, resorted to a hybrid reasoning, which also included the kinds of logic found in earlier advertisements, especially those about 'semen anxiety'.
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| 5 |
ID:
095111
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2010.
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| Summary/Abstract |
In late 1931, German sexologist and gay-rights activist Magnus Hirschfeld, quoted above, visited Palestine for a lecture tour that attracted hundreds in Tel Aviv, Jerusalem, Haifa, and kibbutz Beit Alfa. By this time, the Jewish settlers' community (or Yishuv) in Mandate Palestine had already been exposed to the science of sexology and to the reform movement it inspired. Sexual-hygiene manuals had been translated into Hebrew and Yiddish in both Tel Aviv and Warsaw. Hebrew readers had access, for example, to translations of Auguste Forel's Sexual Ethics and Max Hodann's A Boy and a Girl. Finally, in the fall and winter of 1931-32, three sex consultation centers were opened in Tel Aviv.
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