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IMAGEFARE (1) answer(s).
 
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From warfare to imagefare: how states should manage asymmetric conflicts with extensive media coverage / Ayalon, Ami; Popovich, Elad ; Yarchi, Moran   Article
Ayalon, Ami Article
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Summary/Abstract Conflicts in the 21st century differ from past conflicts based on two central factors: the level of asymmetry and disparity between the actors taking part in the conflict and the amount of foreign media coverage that a conflict receives. This article aims to develop a new theoretical perspective on the implications of these two factors on how the involved states manage a conflict. Most actors in current conflicts have vast levels of disparity and receive extensive media coverage; events in those conflicts are referred to as occurrences in the “information space” because a conflict's borders are anywhere people can receive information about it. “Imagefare”—the use of images as a guiding principle or a substitute for traditional military means to achieve political objectives—is argued to be the main tool for better facing adversaries in the information space.
Key Words Security  Asymmetric conflicts  Terror  Media Coverage  Imagefare 
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