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RUOKAMO, ENNI (2) answer(s).
 
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ID:   183084


Effect of information nudges on energy saving: Observations from a randomized field experiment in Finland / Ruokamo, Enni   Journal Article
Ruokamo, Enni Journal Article
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Summary/Abstract Field experiments have shown that information nudging can help households to save energy, however, the effectiveness varies depending on aspects such as information content, delivery mode and study area. This article evaluates the impacts of information nudges on residential electricity consumption with a randomized field experiment. This opt-in experiment was conducted in Finland. Information was administered via monthly email newsletters and an online energy service platform. The aim is to find out whether i) energy saving tips combined with and without online energy service platform providing electricity consumption information, and ii) peer comparisons (i.e., social norm) influence households’ electricity consumption. The results show a high seasonal variation in the treatment effects within the groups who were registered users of the online energy service platform. Those with access to usage feedback and versatile energy savings tips (without the social norm comparisons) reduced their electricity consumption around 10% in wintertime. The results imply challenges in encouraging energy saving behavior among households less interested in following their electricity consumption.
Key Words finland  Conservation  Electricity  Experiment  Behavior  Energy Advice 
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ID:   150738


Household preferences of hybrid home heating systems – a choice experiment application / Ruokamo, Enni   Journal Article
Ruokamo, Enni Journal Article
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Summary/Abstract The residential heating sector presents considerable energy savings potential, as numerous heating solutions for reducing electricity consumption and utilizing renewable energy sources are available in the market. The aim of this paper is to examine determinants of household heating system choices and to use this information for policy planning purposes. This paper investigates residential homeowner attitudes regarding innovative hybrid home heating systems (HHHS) with choice experiment. Heating system scenarios are designed to represent the most relevant primary and supplementary heating alternatives currently available in Finland. The choice sets include six main heating alternatives (district heat, solid wood, wood pellet, electric storage heating, ground heat pump and exhaust air heat pump) that are described by five attributes (supplementary heating systems, investment costs, operating costs, comfort of use and environmental friendliness). The results imply that HHHSs generally appear to be accepted among households; however, several factors affect perceptions of these technologies. The results reveal differing household attitudes toward the main heating alternatives and show that such views are affected by socio-demographic characteristics (age, living environment, education, etc.). The results suggest that households view supplementary heating systems (especially solar-based) favorably. The other attributes studied also play a significant role in decision making.
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