| Summary/Abstract |
The Roma Press Center (RPC) is the first Roma news agency in Hungary with the goal of reducing prejudice against the Roma. Their profile has been changed throughout the years, since the technological developments of the media and the political and economic changes of the country challenged their way of effectiveness. Until recently, the RPC was always about reacting to the negative stories about the Roma and balancing this image in the media. In the last 3 years, RPC changed its attitude by becoming a proactive media organisation which directly participates in shaping the public discourse about the Roma with their work. The interview with the two decisive characters of the RPC tells about this process.
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