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ID:
175231
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| Summary/Abstract |
Based on the household-level dataset of 1472 rural households in China in 2015, this paper provides detailed patterns of electric appliance usage in rural China and examines the factors affecting it by using a multinomial logit model. Results reveal that rural households with higher per capita incomes, with large household size and dwelling areas, are more likely to purchase energy-efficient-labeled appliances than families with lower incomes, with small household size and dwelling areas. Rural households with higher education but relatively low incomes may be hampered in their purchase of energy-efficient appliances. Households using biomass are less likely to purchase appliances in general and energy-efficient labeled washing machine and TVs in particular. Findings suggest that providing subsidies to rural households for energy-saving appliances in rural China may encourage the choice of energy-efficient appliances.
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| 2 |
ID:
177115
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| Summary/Abstract |
Household appliances consume a considerable amount of energy. Consumers' choice of household appliances with different energy efficiency levels affects their future energy consumption. Therefore, guiding consumers to choose energy-efficient appliances is important. Consumers purchase household appliances to enjoy the utility of the products' attributes. Which attributes are important when choosing household appliances? Will energy efficiency level affect appliance price that consumers pay for? To answer these questions, a hedonic price model is used to quantify the utility value of appliance attributes and explore key appliance attributes through three dimensions, namely, policy, platform, and product attributes. Consumers' preferences for different appliance attributes can be revealed by empirically analyzing the relationship between these attributes and appliance price. Refrigerator data were crawled from a large e-commerce website in China, and data of 1612 products were obtained after data cleaning. Results show that attributes, such as energy efficiency label and brand, have an important impact on refrigerator price. The results have important implications for the further development of China's appliance enterprises and energy efficiency label.
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