Summary/Abstract |
Despite the ongoing conflict between farmers and herdsmen in Nigeria, researchers are yet to substantially focus attention on ways of empowering victims of the conflict through skills acquisition. This study attempts to fill this gap by assessing the effectiveness of theatre for development as a communication intervention strategy for positively influencing the perceptions, knowledge and behavioural intentions related to painting, weaving and fashion and design of victims of the conflict between farmers and herdsmen in Nigeria. A quasi-experiment was utilised with 470 participants. Theatre for development was found to be an effective communication intervention strategy for positively influencing the participants regarding the three arts and crafts examined. The implications of these results for human capital theory and the theory of planned behaviour are explored, and recommendations are made.
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